Hi! I'm Dan & Welcome to Next Rep Digest!

Hi there. I’m Dan Goldstein & I’m the founder of Next Rep Marketing. I’d love to introduce myself & let you know what to expect from this newsletter.

I have dedicated almost 20 years as a marketer, working for both large and small companies, including big ad agencies and powerful startups. Initially, I began as a marketing analyst, then moved on to become a media strategist, and eventually became a full-time Chief Marketing Officer, leading marketing teams. I’m now focused as a Fractional CMO, helping multiple startups bring their ideas to life.

Throughout my career, I have had the privilege of contributing to incredible projects. For example, I assisted Bank of America with their social media launch, crafted JetBlue's inaugural advertising campaign, aided General Motors during their bankruptcy, oversaw the launch of Major League Baseball's Fan Cave (and their quest to acquire a younger fan), and facilitated substantial growth for BJ's Wholesale following their initial public offering. Outside of work, my interests include cooking, fitness, sports, and spending time with my family.

I consider myself lucky to have found my passion in the health, wellness, sports, and fitness industry. Throughout the last two decades, I have had the opportunity to work with various brands in this field, such as Cigna, Partners Healthcare, MLB, Reebok, Hydrow, The Skills, imaware, Curv Health, Yohana, AIM7, My Swim Pro, and many other startups.

In this newsletter, I'll be sharing some of the marketing wins and failures I've experienced during my career. I'll also provide you with detailed directions on;

• New ways to engage your customers, including tactical steps to utilize influencer marketing, starting an SEO initiative, or improving efficiencies with paid media.

• Additionally, I'll share case studies from my past and current clients, showing how they were able to achieve growth and providing you with actionable steps to replicate their success.

• Finally, I'll give my personal reviews of new technology and vendors, sharing my thoughts on the easiest to implement tools that deliver the best results.

My goal is to inspire startup founders, CEOs, and senior-level marketers to take risks and try new things in the marketing space. I hope to provide you with resources that enable you to take action and grow your business & my goal is to share strategies that are so simple, that you can print out these newsletters & implement them yourself within a few hours.

If you have not subscribed yet to this newsletter, you can do so by clicking on this link.

If you’re looking for more, you can find me online, where I’m regularly sharing content that is relevant for marketers & startup founders.

You can reach me on Twitter here, where I talk about marketing, startups & rant about my favorite sports teams.

You can reach me on LinkedIn, where I share more frequent updates on projects I’m working on + sharing tips for startup marketers.

You can check out my side project on TikTok, where I share healthy recipes and am building a community of folks looking for new ways of “eating healthy”

I appreciate you & am grateful that you’ve chosen to subscribe.